we created yulife to inspire everyone to live their best life

The life insurance industry is broken. Insurers focus too much on the distant future, and not enough on the present. Complex jargon, old-fashioned systems and a morbid outlook make it difficult to understand, purchase, and use.

yulife is here to change that.

Life insurance doesn’t have to be about death. That’s why wellbeing is at the heart of our insurance package, which comes with our app that rewards simple, healthy activities to inspire meaningful change.

Focused on businesses, we help teams to thrive. After all, yulife, the employer and the employee all benefit when people lead healthier and longer lives.

our ambassadors

Our ambassadors are helping shape the principles of our wellbeing app. Check out who they are and why they like working with us.

Dr Rangan Chatterjee

Dr Rangan Chatterjee

Bestselling author of ‘The 4 Pillar Plan’ and ‘The Stress Solution’, the BBC’s Doctor in the House, GP with 20 years experience.

Ella Mills

Deliciously Ella

Bestselling and award-winning cookery author, entrepreneur and champion of plant-based living with a #1 podcast and her own deli and healthy snack range.

Shamash Alidina

Shamash Alidina

Bestselling author of ‘Mindfulness for Dummies’, mindfulness coach, and co-founder of the Museum of Happiness and Zen of Business.

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